Business & Marketing Strategy driven Business Innovation, Web Design/ ReDesign Consulting (Information Architecture, Web Content, SEO, Usability, User Experience) along with Web Communications (Key Marketing Messages, Branding), Web Product Management, Site Reviews for Small Business/ SMB Companies/ Startups as well as large organizations. Based in the San Francisco Bay Area.

Marketing Strategy driven Business & Web Innovation | ReDesign | Product Management
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Small Business - Midsize - SMB Segment

Art of Innovation Management Consulting Services
Marketing Strategy driven Business &  Web Innovation  /  Web Design  /  Product Management

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RESOURCES  ::  Business & Web Innovation  •  Portal / Website Redesign

   


 Collection of resources / slides / presentations with tips and information on the Art of Innovation -
specifically Business & Web Innovation / Website Redesign - and Product / Program Management.

 
 
Art of Innovation Icon   WEB PRODUCT MANAGEMENT - INNOVATION  &  REDESIGN
 
 
Art of Innovation Icon   PROGRAM / PROJECT MANAGEMENT

 

 

 

 

Art of Innovation Icon  Website / Portal - Product Management
   
 

Art of Innovation Icon   Are you building your Portal / Website from the right DNA?
  ...   Effective / popular sites are tailored to your business/ organization & customers/ users.
 

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Web DNA: Design Needs Architecture: Innovation ReDesign Development

 

 

 

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Art of Innovation Icon  Web Product Management / Innovation / ReDesign starts with the Big Picture
  ...   Sound Web Strategy, Architecture, Design, Plans - applying a variety of skills and perspectives.
 

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Web Product Management / Innovation / ReDesign

 

 

 

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Art of Innovation Icon  Don't forget the ABC(DE)s of Web Site/Portal Design & Development!
  ...   Know and balance the influence / contributions / needs of all your 'drivers'.
 

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ABCs of Portal / Site Design and Development

 

 

 

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Art of Innovation Icon  Collaboration - across complementary but distinct disciplines / competencies!
  ... Cross functional collaboration - key to successful Web Product Management and Innovation.
 

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Web Product Management/ Innovation - Cross-functional Collaboration

 

 

 

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Art of Innovation Icon  Strategic Alignment - Keeping the Basics in Mind!
  ... A Business exists to serve customer needs - and IT/Web Initiatives to support the business in that endeavor!.
 

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Strategic Alignment Basics - Key Concepts

 

 

 

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Art of Innovation Icon  Powerful way to Attract, Connect with, and Serve your Stakeholders / Constituents
  ... In a crowded/ noisy world, is your website / portal reaching a high level of visibility and effectiveness?
 

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Strategic Web Communications

 

 

 

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Art of Innovation Icon  Project / Program Management


 

 
 

Art of Innovation Icon  Old Feuds!   'Substance v. Style',  'Form v. Function',  'Engineering v. Marketing'
  ...   Stereotypes, like broken clocks, may be accurate at certain times ... but maybe just as useful!
 

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Clear Thinking and Presentation - Solid Foundation

 

 

 

 

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Art of Innovation Icon  "Going Nowhere Fast" or "Planning/Waiting for Perfect Conditions"?
  ... Inputs from others not too close to your project and competitors might provide some useful clues!
 

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Balancing Analysis/Planning with Action/Risk Taking

 

 

 

 

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Art of Innovation Icon  Efficiency vs. Effectiveness
  ... Set goals, approach, timelines with an appreciation of the knowns/unknowns - then achieve them!
 

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Organizational Effectiveness and Efficiency

 

 

 

 

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Art of Innovation Icon  C-Harmony - Achieving C-Level Effectiveness and A-Level Performance!
  ... both as an individual and as a collaborative team!
 

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Core Personal & Professional Skills: C-Harmony!

 

 

 

 

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Art of Innovation Icon  Are you applying a project methodology to address all the issues / steps?
  ... Tailored to your environment, based on sound principles - not the newest (or repackaged!) hype/ fad!

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Whether you are following an incremental / iterative / agile approach or a more structured approach,
you still have to address the key questions & needs across a wide range of related areas.

 
  Web Innovation Project Methodology Component  
         
  Web Innovation Project Methodology Component   Web Innovation Project Methodology Component  
         
  Web Innovation Project Methodology Component
 
 
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To get started with a free initial consultation,
or for any other questions, please Contact Us.

 

 
         
 

Art of Innovation Management Consulting Services
Business & Marketing Strategy driven  Web Innovation  /  Web Design  /  Product Management
 

      © 2009  Auri Biswas - Art-of-Innovation.com
Art of Innovation Contact Info and Form Link

Management Consulting


San Francisco Bay Area, CA

Auri Biswas


B.S., M.B.A. (Duke Univ.)

Innovation - Bridging Strategies/Goals, Business / User/ Product Requirements and IT / Web Initiatives - Business & IT/ Web Redesign

Top-tier Consulting Services to help you achieve greater results in the areas of -

Strategy driven Business Innovation, Web Innovation, User Centered Web Design, Marketing and Web Communications, Web Content, UI / Visual Design, User Experience / Usability, Organic SEO, Site Reviews

- all shaped and driven by your Business Goals and Marketing Strategy.

Well rounded Web Product Management Consultant with a wide range of top-tier skills & experience - based in the SF Bay Area.

Helping to grow / revitalize Startups, Small Businesses / SMB segment, and entrepreneurial organizations.

High Level  Creativity

High Level  Quality

High Level  Professionalism

Enhance market share, mind share, brand recognition & revenues with customer & market-focused business innovation & web site redesign.

The ABCs of
Web & Business Innovation

  • Refine your overall Marketing Strategy and Business Model by analyzing & understanding your Competition (SWOT / Competitive Analysis), Market Trends, and Target Users / Customer Segments.
     
  • Get insights & ideas to enhance your Site (Web Content & Functionality, Visual & Interaction Design, Information Architecture, User Experience) - as well as your Services & Product Offerings, Branding & Positioning, Communications Strategy - core themes & messages.
     
  • Focus on fundamentals - effective differentiation, a clear value proposition, understanding / anticipating & exceeding user needs, gathering & utilizing feedback, key metrics / analytics. i.e. on real-world results.
     

GET STARTED TODAY